Thanks to precise position determination, Beacon offers customers precise information and services on their smartphone at the point of sale. We explain the beacon technology solutions and iBeacon technology to you!
The new “beacon” in the marketing sky is caused by small radio transmitters, the iBeacons. The word beacon comes from the aviation and shipping industry and means something like radio beacon or beacon. Apple introduced iBeacon last year with the launch of its iOS 7 mobile operating system. It is to expand the location services of their mobile operating system iOS. It starts where GPS and other location systems no longer work, inside buildings.

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